MORPRIME Industries™️ team took a journey back in time to touch base with the history of adidas’ ZX line, briefly dabbling in that pre-torsion era going onto step through technological innovation’s infinitely growing window of opportunity.
We joined forces with @packer to celebrate the launch of adidas Originals’ Ultra BOOST 1.0 DNA - a nod to heritage through modern eyes, immortalising landmark moments in sneaker history by means of cross-silhouette palette immersion.
Take a swipe with us, and about learn everything our labrats had to offer!
