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REPORTS:

This secluded and secure area plays host to our long-form content and artwork for progressive and generational reference.

Here you will experience uncompressed and finalised files in tandem with intricately researched writing across a range of subjects. On occasion, exclusive content shall be produced exclsively for REPORTS.


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MORPRIME Industries™ Picks of the Month: June 2024
Jul 5, 2024
MORPRIME Industries™ Picks of the Month: June 2024
Jul 5, 2024
Jul 5, 2024
MORPRIME Industries™ Picks of the Month: May 2024
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MORPRIME Industries™ Picks of the Month: May 2024
Jun 2, 2024
Jun 2, 2024
MORPRIME Industries™ Picks of the Month: April 2024
Apr 30, 2024
MORPRIME Industries™ Picks of the Month: April 2024
Apr 30, 2024
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MORPRIME Industries™ Picks of the Month: March 2024
Apr 6, 2024
MORPRIME Industries™ Picks of the Month: March 2024
Apr 6, 2024
Apr 6, 2024
MORPRIME Industries™ Picks of the Month: February 2024
Mar 6, 2024
MORPRIME Industries™ Picks of the Month: February 2024
Mar 6, 2024
Mar 6, 2024
MORPRIME Industries™ Picks of the Month: January 2024
Feb 3, 2024
MORPRIME Industries™ Picks of the Month: January 2024
Feb 3, 2024
Feb 3, 2024
MORPRIME Industries™ Picks of the Month: November 2023
Dec 10, 2023
MORPRIME Industries™ Picks of the Month: November 2023
Dec 10, 2023
Dec 10, 2023
MORPRIME Industries™ Picks of the Month: October '23
Nov 9, 2023
MORPRIME Industries™ Picks of the Month: October '23
Nov 9, 2023
Nov 9, 2023
An Exploration into Athletics Footwear
Nov 9, 2023
An Exploration into Athletics Footwear
Nov 9, 2023
Nov 9, 2023
MORPRIME Industries™ Picks of the Month: September '23
Oct 2, 2023
MORPRIME Industries™ Picks of the Month: September '23
Oct 2, 2023
Oct 2, 2023
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Infrared's fine crop of Air Max

February 07, 2021

Do us a quick favour if you may -- open a web browser (we won’t tell you which one is best) and search ‘Nike’ followed by ‘FF2247’, what appears? 

This is the hex-code for Nike’s most notable AIR MAX 90 colourway, whilst different launches have represented the reddy/orange hue in slightly contrasting shades over the last three decades, the colour at play here was eventually coined as ‘Infrared’.

Swipe to see out detailed imagery and a quick injection of knowledge into this iconic silhouette’s 2020 return to form.

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← A 2020 round-up with the SNEAKONOMISTWhen fiction becomes reality, the 'Horween Beast' →
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